Saturday, January 17, 2009

Nissan planning to shift some production capacity to Asia

I just got back to Hawaii (I reside part of the year on the beautiful garden island of Kauai, lucky me)
and I wanted to make my readers aware of a sugnificant move by the Nissan Motor Corp of Japan. As most of you probably know,
the Nissan Corp has been straggled with declining vehicle sales as they are rolling of the assembly lines in short order but not of the dealership lots. I should know, as the Hawaii Nissan dealership near where I live is noticeably less busy in recent months for sure... As a result of all this and with the general economic conditions being what they are, Nissan is now planning to transfer their production
facilities of their popular subcompact automobile from Japan to the much lower wage country of Thailand. The Japanese media is also reporting that Nissan will make the move to shift the entirety of all Japanese automotive production of this model
to Siam in 2010 and then ship it back to the home country. That will do wonders for the japanese unemployment rate, I am sure. Broadly speaking, Nissan is the island nation's third-biggest automobile manufacterer overall and is in the process redesigning its leading March
supermini model as a sort of cosortium with the French giant Renault SA (the major producer in all of France for a long time now).
They are trying hard to appeal to those who are searching for a fuel-efficient ride. There is that old Hawaii Nissan dealership again....
This economic news with a global impact comes on the heels of Nissan's recent effort to move the facilities
of the Micra, which is essentially the March's foreign model of the same vehicle, from the UK to India within the next couple of years.
A lot of these moves appear to be pure economic necessity. For example, The global recession has not missed Japan's automakers. As a result
of all of this bad news, Nissan recently stated that they were cutting overall production by some twenty-one percent or so.

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